Who we are
Co-CEO & Founder
Paul & Andy have successfully led and scaled a business from £20M to £1B and multiple D2C brands from £5M to £50M.
Co-CEO & Founder
We focus on D2C brands we believe can go global. Led by a team with top-decile experience across 60 employees.
Chair
Former Co-Chief of LDC, brings experience from over 300 transactions and 100 exits and shaping some of the UK’s most successful private equity deals.
What makes us different?
A private investor & growth partner
We're on a mission to become the world’s number‑one direct‑to‑consumer (DTC) investor, recognised for scaling breakout brands faster and more sustainably than anyone else. Our world-class team and platform helps us spot trends early.
Providing access to best-in-class data, talent, scale & infrastructure through our DTC operating platform.
Our team has experience leading & scaling some of the world's biggest eCommerce brands.
Our bespoke Commercial Due Diligence product helps us de-risk investments & capitalise on emerging trends.
From enabling growth to increasing EBITDA, we help drive commercially sustainable & scalable business models.
Our Investments
Scaled to £100M+ annual revenue through optimised direct-to-consumer growth
Expanded into 40+ markets with localised marketing and streamlined supply chain
Achieved consistent double-digit YoY growth with precision marketing strategies
Pillars for growth
